That's the #1 question I get when it comes to writing emails.
It leaves a lot of people feeling as confused as the gentleman above.
And to be honest, I understand.
Writing emails is pretty stressful.
Because there's so much riding on each one you write.
You can have an awesome business, a great offer, and all the subscribers in the world...
But if no one buys stuff from your emails...
Or if you just stop sending because you're tired of starting at a blank screen for 30 minutes...
Your sales are going to suffer. And you're missing out on a HUGE source of revenue.
Simply put...
Not knowing what to say in your emails makes it nearly impossible to scale your business to its full potential.
I know a LOT of 6 figure companies who would be 7 figure companies if they improved their emails...
And a lot of freelancers making 5 figures who could make 6...
If they simply knew what to say and how to say it - so they'd never again feel like they're annoying their subscribers...
Or sounding too 'salesy'...
Or that they'll underperform.
Look,
I know a lot of my subscribers are having similar issues.
So I asked myself,
"What's one thing I could do to make it as EASY as possible for people to write emails that make record sales?"
(And in less time)
And I thought...
"Well, it would probably make things a lot easier for people if they could just copy emails that are already proven to work, tweak them for 2 minutes to suit their business, and then paste them into their email system and click send."
So I decided to look back at allllll the emails I sent last month between myself & my half dozen clients...
And when I looked at the numbers...
I realized that I wrote & sent about 200 fresh emails last month...
Which equates to around 8 million total sends (yep I work with some pretty big lists).
And a combined $750K, JUST from email, between my clients & myself.
So I took a look back at my top performers, across various industries like ecomm, retail, health, finance, info products, services, lead gen, and more...
And picked the top 5 emails based on opens, clicks, and sales...
And organized them into a document where I could model future emails off of them, identify trends, and overall just use what already works.
And I'm glad I did, because I'm setting records for myself & my clients every single month.
But since so many people don't have access to this kind of game-changing data, I decided to bridge the gap.
So I put them into Swipe File for you, which includes: