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Here's how YOU can Look over the shoulder of a $20MM+ Email Marketer & Steal every Secret to scaling an Email List to $100k+/mo...

And for freelancers... How to hit that first $10k month...

What do you learn from selling over $20,000,000 worth of products & services online in just a few years...

And personally earning over multiple 6 figures per month?

Long story short:

A lot....

Like,
  • How to know EXACTLY what to say in each email you write (the only 5 types of emails you need to know)
  • ​How to grow an email list... FOR FREE.
  • ​The 'Big 3' scaling tips to take any email list to $100k+ per month
  • ​Unusual ways I package services & sell them to clients to land retainers between $3k and $11k per month
  • ​How to tell which folder your email will end up BEFORE you click send... and how to make it land in the inbox with predictability & control.
  • ​The new way to set up your autoresponders that GUARANTEES you will see a performance boost (And yes, it's actually a guarantee if you follow my method)
  • ​The stupid simple method to writing emails that sell thousands... While only spending 15 minutes writing instead of staring at a blank screen for an hour.
  • The "This + That" Subject Line formula to blow up open rates & sales
  • ​How to change one sentence in your email to boost click-through rates by up to 52%
  • ​How to come up with email content when you don't have time or feel like you have nothing to say (you won't sound 'salesy' either)
  • ​The unusual lesson I learned by sending an email at 3am (completely contradicts everything you've heard about when to send emails)
  • ​The easiest way to improve deliverability WHILE helping your subscribers sell themselves on your products & services (hardly anyone knows this EASY win)
  • ​How to send an email and revive hundreds or thousands of 'dead' subscribers
  • ​The fastest way to get out of spam (and get your revenue back to normal & beyond)
  • ​Which Email Service Provider you should use (and a handful of other unknown tools I like)
  • ​What you should ACTUALLY be tracking to accelerate sales
  • ​How to find clients that will pay you $2-6k/mo to write emails for them
  • ​And a WHOLE lot more... Keep reading to learn how:

Long story medium:
No little kid ever says, "Momma, I wanna manage email lists when I grow up"...

And I'm no exception to that.

I always wanted to be a professional baseball player.

But after a post-injury mental crisis... I got cut from the team during my senior year of college... (that's a story for another day)

The shame & embarrassment was unreal. I felt like I'd failed at the thing I was put on earth to accomplish.

So I basically hid inside for the rest of the school year so I wouldn't be seen during my lowest time of my life.

Shortly after graduation, I found myself living in the bottom floor of a shack in a town called Cedarville, Ohio - where you'll find more churches & cows than you will people.

I had 2 roommates, and just 1 bedroom... So we had to create 2 makeshift ones and all share the same bathroom, which was only accessible through someone else's room.

(Google Maps image below, and yep, that's my Jeep sitting outside)

Little did I know an Email Empire would begin in this house...

Now, fortunately for me, a couple years before this, I was spending my oh-so-valuable time outside of baseball practice very similar to every other 19 year old...

On Snapchat.

And as you can imagine, I followed a lot of pretty girls...

One of them ended up changing my life.

But not in a relationship kind of sense.

You see, she was a model/influencer, and she got me hook, line & sinker, to swipe up on a promo she did for some dude...

When I swiped up, this 'some dude' was promising that he could help me make a bunch of money on the internet running Facebook ads.

I know, sounds kinda scammy.

But I ended up following this guy for awhile and eventually bought his $997 course (thanks for the help, mom).

Turns out, not every course is a scam.

Because this course taught me everything I needed to know to find clients & make them a bunch of money by running ads.

One of those clients in particular was a guy named Greg Berry.

Greg is one of those super undercover serial entrepreneurs that lives under a rock with his family because he flat out doesn't like other people (some call this stealth wealth).

But after hiring me to work on his big new project called Hustle Island...

I became one of the few people he could tolerate...

Because I helped him create & advertise a new offer that generated 21,905 customers and 147,770 email subscribers in the first year.

But there was  one problem...

I remember when Greg called me, and in his thick Connecticut accent, and said,

"Troy, turns out you actually know what you're talking about. Good job."

(Trust me, I never thought Greg would say something that fond of another human)

"But we still have a bit of a problem."

Uh oh... What did I do wrong? (If you have clients, you know what I mean)

My anxiety started to spike...

He said...

"We have 147,000 subscribers now. I have no clue what I'm doing with email. And I think I'm going to spam. You ever managed an email list before?"

"Uhhhh, no," I said

"Alright cool, you got the job," said Greg.

And that's how I got to manage my very first email list.

Hadn't ever done it before - and now I was in charge of 147,770 subscribers.

So I jumped in, not really knowing what I was doing...

And as you can probably guess...
I made a lot of mistakes, like:
  • Treating everyone on the list the exact same way (didn't know the RIGHT way to segment)
  • ​Never kicking anyone off the list (yep, we went to spam a lot)
  • ​Having no clue what the Gmail Promo Tab was (this alone cost us thousands of dollars per month)
  • ​Spending 45-60 minutes writing emails without having any idea how they would perform
  • ​Not knowing how to come up with good content
  • ​Writing whack ass subject lines that made sense to me but not to anyone else
  • ​Not knowing how to actually entice people to buy stuff and how often to send emails (I was pretty worried I was going to piss off everybody on the list and they would all unsubscribe)
  • ​And a lot of other stupid & COSTLY mistakes that could've been avoided by knowing someone who had already made these mistakes for me.
But... Eventually I got the hang of it (through a LOT of trial & error as you can see above).

Overall we still ended up making over $50k/mo with just a 3 man team (here's a pic of my buddy Jason Wojo, Greg, and myself).
Oh, and here's Greg in his own words (I tried to get him to make a video, but you know how it is with anti-social people):
The last sentence kinda sounds like he's my dad or something, but I think you get the idea...

I kept learning & learning & learning... And got pretty damn good at scaling email lists & turning them into cold hard cash.

How good?

Well, let's just say...

I was VERY prepared to take on my NEXT problem.

You see, even thought I got some killerrrr results for Greg...

And even partnered with him on a business that was sponsored by Gary Vee AND an Denver Broncos Super Bowl Champion Offensive Lineman...
Greg wasn't paying me that much.

But it wasn't his fault.

I just had no clue what to charge him (he would've HAPPILY paid me way more).

But at my PEAK with Greg, I was only making $25/hr.

Because I had NO clue or confidence of how to charge thousands per month...

Or how to work in bonus structures that would pay thousands extra for work that was already done.

That's when 💩 hit the fan...

At the time, I only had two clients.

One was Greg.

And the other had just emailed me and said, "We need to talk."

Not good.

I was still running Facebook ads for this client... - it was a HIGHLY popular website for people seeking Franchise Opportunities.

The ads were doing great...

Buuuuuut... They didn't want to continue working with me.

So after a little digging, I found out that it had NOTHING to do with the ads I was running for them...

It was an email problem.

Their welcome email had a 13% open rate... and the rest were hovering around 8%.

They basically were making $0 on the back end.

And it wasn't profitable - so they asked to fire me.

At that moment, I knew I could make a LOT more money with email.

So I asked the GM if I could try to sign in & fix their email problems for them.

I told him about what I did with Hustle Island...

And he let me take control of the emails as a last ditch effort...

(keep in mind this is a 22 year old taking over all the emails for a pretty large corporation).

The results?

... We scaled the email list alone from $13k/mo to $47k/mo.

Here's the General Manager's testimonial from the work I did for them in 2019-2020:

And that's when things went bonkers...

People started referring me...

I started attending huge conferences & met some amazing people & started closing Email List Management jobs for thousands per month...

Because I got really good at scaling email lists to 6+ figures per month:

And working with/consulting clients like:

And I even started getting in the news:
And I became somewhat of an 'email celebrity'...

(right up there with actors & models & pro athletes, I know)

Thankfully, none of the first 'gurus' I met knew I was living in a shack at the time (below is the house that I've since upgraded to in Tampa, Florida - while living with my best friends)
And as you can see I upgraded to a Jaguar F-Type 400 Sport as well... (with a custom Tom Brady license plate)
Not trying to brag by any means...

But if there's any time to show you proof that I know how to help you... it's right now.

For the longest time, I didn't "show off" any results or photos because I was too shy.

And frankly,

I never wanted to share my secrets.

Honestly, I didn't feel worth to coach other people on the internet (I mean, we all know at least a dozen "coaches")...

But right around the same time I made that decision...

I got an unusual email from Chris...

He'd just listened to a podcast I did awhile back and emailed me out of the blue to let me know that my advice made him £500 (that's $655.04, in case you were dying to know).

I thought it was cool... But eventually I kinda shrugged it off.

But then I got another message from Dara, who I consulted & helped get out of the Gmail Promo Tab - and instantly lifted her open rates:
And even though staying out of the Promo Tab is literally the EASIEST way to instantly boost open rates (and sales), eventually, I shrugged it off, too.

After all, these types of results are NORMAL to me (Sorry, I wish there was a humbler way to say it).

Yet, I STILL wasn't convinced that I should share my secrets with other people... I didn't feel worthy of being a "guru".

But then I got invited onto a Live Zoom Call with Stefan Georgi & Justin Goff - two of the largest $1 Billon Dolalr Direct Response marketers of our time...
And that's when it hit me...

All the advice I was giving people was not just helping random people make $655 here or $2,000 there...

But I'd also caught the attention of 2 guys who have sold over a Billion (with a B) worth of products & services...

There were over 300 people watching LIVE on that call... And the feedback was amazing.

The comments on the live stream were amazing... people said they were gonna make thousands just from the info on that call...

Which made me think back to the results I was earning for my clients...

And that's when I'd 'had it' with my own excuses...

The information I'd been using & sharing was WAY too good to not be shared with the world...
So I decided to put together a monthly mentorship program, called the Email Secrets Inner Circle, where people can get similar results for a fraction of what I charge for client consultation & services.
The point of the group is for you to unlock the email secrets needed to get to the $100k/mo mark one day with your business...

Or the $10k+/mo mark if you're a freelancer.

These secrets will accelerate EVERYTHING for you:

Your revenue... Your results... Your strategy... Your time 'til success... Etc.

In other words... Spend less time on email & make more money from it.

You'll Learn:

  • How to know EXACTLY what to say in each email you write (the only 5 types of emails you need to know)
  • ​How to grow an email list... FOR FREE.
  • ​The 'Big 3' scaling tips to take any email list to $100k+ per month
  • ​Unusual ways I package services & sell them to clients to land retainers between $3k and $11k per month
  • ​How to tell which folder your email will end up BEFORE you click send... and how to make it land in the inbox with predictability & control.
  • ​The new way to set up your autoresponders that GUARANTEES you will see a performance boost (And yes, it's actually a guarantee if you follow my method)
  • ​The stupid simple method to writing emails that sell thousands... While only spending 15 minutes writing instead of staring at a blank screen for an hour.
  • The "This + That" Subject Line formula to blow up open rates & sales
  • ​How to change one sentence in your email to boost click-through rates by up to 52%
  • ​How to come up with email content when you don't have time or feel like you have nothing to say (you won't sound 'salesy' either)
  • ​The unusual lesson I learned by sending an email at 3am (completely contradicts everything you've heard about when to send emails)
  • ​The easiest way to improve deliverability WHILE helping your subscribers sell themselves on your products & services (hardly anyone knows this EASY win)
  • ​How to send an email and revive hundreds or thousands of 'dead' subscribers
  • ​The fastest way to get out of spam (and get your revenue back to normal & beyond)
  • ​Which Email Service Provider you should use (and a handful of other unknown tools I like)
  • ​What you should ACTUALLY be tracking to accelerate sales
  • ​How to find clients that will pay you $2-6k/mo to write emails for them
  • ​And a WHOLE lot more... Keep reading to learn how:

How do I teach all this & what exactly do you get?...
Email Secrets Inner Circle Membership Includes:

  • A Library of HUNDREDS of videos that break down successful 7-9 figure companies' emails, funnels, automations, ads, strategies & more. I screen-record myself going through WHAT these companies do, WHY it works, and HOW you can copy it to make more money in less time (this alone pays for your membership).
  • Bi-weekly livestreams where you'll WATCH over my shoulder WHILE I write & create emails, automations, strategies, and client-getting secrets. I'll also go over ads, funnels, and websites to show you how it fits in with email strategy. (You'll also get access to all past livestreams).
  • Private Facebook Group with other high-ticket business owners who are constantly sharing what's working right now with email, asking questions of me & each other, and creating an environment that will likely become an enjoyable part of your daily routine & education (if you like making money).
  • Unlimited feedback on your emails, ads, funnels, sales copy, & strategy. Simply post your work or questions in the Facebook Group at any time for me to review within 24-48 hours.

All of this is conveniently hosted inside of the private Facebook Group (so there's no need to make another login for a random website).

Here's a Sneak Peak of a few of the Learning Units:

And here's some of the INSANE Wins my students are seeing in their lives even just DAYS after joining the group.

Here's Alex, he just landed a HUGE clients with a email list of more than 100,000 subscribers:
Shortly after joining, Mark closed a multi-month deal that pushed him over the top to allow him to move into his DREAM home:

And Lakshmi, who just landed a new client and is super excited:

Or hear from Johnzie who got a client within a WEEK after joining the group:

And Michael who landed a client IMMEDIATELY after joining the group:

And then an email I got from Ginger, who just landed a 5-Figure MONTHLY contract. She even thanked me "A MILLION times over":

And my favorite one of all, Tara who 5X'd her revenue and even used the secrets she learned in this group to save her dog Jaxson's life:

What would you pay to learn these $100K+ per month email secrets? ... While being able to spend LESS time on email.

Truth is that these secrets are responsible for taking email lists to 6 figures per month.

So it would be pretty fair to assume that people with big email lists would be willing to pay 5 figures for them, right?

Yep. Because that's what they pay me.

(And I'm not just making that up, my regular rates are 5-9k/mo for Done-For-You Services)

But obviously, I don't want to charge THAT much for a mentorship group, or else people with smaller lists couldn't afford to get in.

But still, I could charge $5,000 or so for an all-out mastermind type of mentorship...

And STILL expect people to make far more than their investment.

And that's not even in my words... That's according to one of my members, Michael:

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